Engage graduate from Google Elevator Programme

Roughly a 3 minute read by Alex

Engage January 376

We’ve been a Google Premier Partner for a number of years now, meaning that when you work with us, you’re working with digital marketers who have proven, accredited expertise and ability to help your business succeed online. How’s that for peace of mind!

One of the perks of our coveted Premier status is that we often get access to resources and opportunities at Google that simply aren’t available to the mainstream, and whilst we wouldn’t want to make anyone too jealous, some of it’s pretty awesome.

One such recent opportunity saw us handpicked as one of a select group of just 30 agencies from across the UK to take part in Google’s prestigious Elevator Programme; a 6 month agency growth and mentoring programme, led by Robert Craven and with coaching from Philippa Dale Thomas and Janusz Stabik.

It kicked off with Google whisking me away to their Amsterdam HQ for our first group session and for a chance to meet the other agency heads. We were then supported over a 6 month period with frequent 1-on-1 business coaching with our assigned mentor, plus further group sessions and workshops, subsequently held at Google London. Everything culminated with our Google graduation event (mortar boards and all!) plus a fancy rocketship award; unequivocal physical proof of our newly acquired knowledge.

The Google Business Coaching programme is an invite-only event for some of the top UK digital agencies, selected by Google for their digital prowess. The coaching programme provides the knowledge and tools to deliver exceptional results for their clients”

Robert Craven, Google Elevator

So what does it all mean in practice? Well, if you’re one of our clients reading this, then you’re working with an agency who Google considers has high potential and who consistently provide outstanding results for their clients.

Equally, if you don’t work with us but would like to know how we could help with your digital campaigns, just drop us a line.

How do I become a Google Premier Partner?

Achieving Partner status means that you’ve demonstrated Google Ads skills and expertise, met Google ad spend requirements, delivered company/agency and client revenue growth and sustained and grown its client base.

In June 2020, the criteria for attaining Premier Partner status are also changing and Google will only be granting Premier status to the top 3% of the participating companies each calendar year.

Alex concentrates his time moulding the future picture of the company's development, paying particular attention to the intricate balance of growth, culture and doughnut consumption.